👋 Hi there
I'm Alex, an accomplished, passionate & curious digital all-rounder with 12 years of professional experience, capable of working across the full end-to-end breadth of a product; from an idea or business case, design & analysis - through to development, testing, devops, and deployment.
For the last 2 years, I've been a technical lead at Tally Group, working in the customer acquisition solutions space, supporting 7+ energy retailers in the Australian National Electricity Market. My team builds and supports a best-in-market sales system that processes tens-of-thousands of energy sales per month, and a suite of tools that support retailers and their partners, sales agents, and end-consumers.
Previously I was the digital manager at Click Energy and On The Move - an energy retailer with 215,000+ customers, and a utilities connection business with 800+ real estate agencies, moving over 70,000 customers annually - both of which were acquired by AGL.
During that time, I've been responsible for growing the business digitally, through our own online sales funnel, generating leads via our best-in-class quoting tool, and digitally transforming the On The Move business with our real estate partner portal, a suite of integrations with real estate CRMs, and our embeddable utilities application form product.
In my spare time, I'm a dad to two boys, a DIY enthusiast, an aspiring woodworker, a running addict, and a reformed coffee addict.
